SEPTEMBER 28, 2018
I am beyond excited to finally announce that my apparel line is now publicly available. I call it the Signature Series | SOULOGO Collection.
On every piece you will find both the Signature design and SOULOGO.
SOULOGO is my design and concept. Designed after a SOUL + FLAME: where SOUL represents my passion and philosophies of music, and FLAME represents inspiration and drive. Of the Mentioned philosophies, you will also find these listed on each and every piece of the collection:
Manifest · Unite · Inspire · Create
This is my purpose and message through music. It was a long journey to reach this point of certainty where my character and sounds can align. I reached these terms through deep thought, when I realized they align into acronym for MUSIC: where "S” is for SOUL. SOULOGO.
Take a deeper look into the product pages to see the small details of each piece. I did all of my own photography and graphic design for this project. It was both a challenge and opportunity to dabble into product photos and editing professionally. I am thankful to possess these skills and a supportive team to help bring it all together.
This is my first clothing project after 5 years of NAISU. I've always put merchandise on hold. The time was never right. As of recently, I've got solid and well performing releases, branding, media, and experience to where I have the means to get every aspect exactly aligned with my vision.
This has been a long time coming - I am now able to give you the quality I wish to share.
Nothing less than the best.